BRB Silicones introduces “3S” Concept for Beauty at in-cosmetics Korea 2024 - News

BRB will continue to showcase the benefits of its latest performance silicone portfolio, complemented with a range of new inspirational formulations based on novel concepts.

Introducing the concept of "3S" – Sensory, Solution, and Stand Out – BRB aims to revolutionize the development of personal care formulations for face, body and hair products.

Our focus revolves around three major elements:
• Sensory - Less is more… enhance your sensorial experience
• Solution - Maximizing your beauty journey with our optimized solutions
• Stand Out - Magnify your beauty with confidence

Based on this concept, BRB proudly unveils three new formulas:
• Perfecting Canvas Primer, showcasing BRB crosspolymer series for an exceptional powdery skin feel.
• Multi-use Hair Oil, featuring BRB dimethiconol gum blend that forms a protective layer over the hair cuticle.

• Re-Youth Invisible Face Mask, incorporating water dispersible silicone wax to boost skin moisturisation and humentancy.

BRB strongly believes this concept can bring benefits to our customers by providing excellent solutions to meet growing consumer demand.

Please visit us at stand B49 to discuss your personal care needs with our specialists.

BRB Silicones for Personal Care… The Power of Smart Ingredients